We are presenting a different kind of opportunity within Direct Investments: the possibility of acquiring a unit in Kora Lumen, a new-build complex in Madrid designed for professional hotel operation.
Here, the approach differs from that of a traditional residential property: you purchase a real estate asset outright, but its operation is fully delegated to a specialised operator. The result is a real estate investment… but entirely passive.
The price per unit is €233,000 (VAT not included, although it is recoverable as the asset is intended for an economic activity subject to VAT), in a new-build product within a complex that will include 325 units and nearly 3,000 sqm of communal areas.
This includes spaces designed to maximise occupancy and enhance the asset’s appeal:
Unlike a traditional residential property, here you are not just buying square metres: you are buying an asset integrated into a professional operating model, designed to generate income efficiently.
The main attraction of this opportunity lies in its return profile.
👉 Target net annual return: 7%
In addition, the model includes a guaranteed minimum return, providing a stable income floor.
This yield is clearly above that of traditional residential rentals in the area, which are around 3%–3.5%, and it does so with a completely different structure: here, you do not depend on a single tenant or on managing the asset yourself.
Hotel-style operation makes it possible to optimise pricing, occupancy and turnover, capturing real market demand more effectively.
The complex is located in San Blas-Canillejas, within the area known as MadBit, one of Madrid’s expanding business and technology hubs.
Its location is one of the main demand drivers:
This is an area with a strong presence of international companies, constant trade fair activity and a high turnover of professionals, all of which generate structural demand for temporary stays.
This type of location is key for hospitality assets: demand does not depend solely on local residents, but also on business flows, corporate tourism and events.
The asset will be fully managed by Kategora, through its operating brand Kora. The group has more than 3,000 units in its portfolio, a presence in 3 countries, 20 operational complexes, and nearly 20 years of experience.
The operator takes care of absolutely everything:
This makes the investment a truly passive experience: the investor owns the asset, but does not have to manage anything.
Kora Lumen combines several features that are rarely found together in one single opportunity:
At a time when traditional rentals offer tighter returns and require active management, this type of asset provides access to a more efficient alternative, both in terms of time and return.
If you are looking for a real estate investment in Madrid that combines returns, diversification and zero operational burden, Kora Lumen represents a distinctive opportunity within Direct Investments.
diego.gallego@urbanitae.com