{"id":64828,"date":"2025-06-12T13:45:00","date_gmt":"2025-06-12T11:45:00","guid":{"rendered":"https:\/\/blog.urbanitae.com\/?p=64828"},"modified":"2025-06-19T18:23:28","modified_gmt":"2025-06-19T16:23:28","slug":"urbanitae-lanca-o-direct-investments-uma-nova-forma-de-investir-em-imobiliario","status":"publish","type":"post","link":"https:\/\/blog.urbanitae.com\/pt-pt\/2025\/06\/12\/urbanitae-lanca-o-direct-investments-uma-nova-forma-de-investir-em-imobiliario\/","title":{"rendered":"Urbanitae lan\u00e7a o Direct Investments: uma nova forma de investir em imobili\u00e1rio"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"64828\" class=\"elementor elementor-64828 elementor-64786\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-523483fc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"523483fc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1b988237\" data-id=\"1b988237\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-24a2dea elementor-widget elementor-widget-text-editor\" data-id=\"24a2dea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><\/p>\n<p>Na Urbanitae continuamos a explorar novas solu\u00e7\u00f5es para responder \u00e0s necessidades dos nossos investidores. E fruto desse compromisso nasce a <strong>Urbanitae Direct Investments<\/strong>, a nossa nova linha de neg\u00f3cio centrada no investimento direto em im\u00f3veis. Atrav\u00e9s desta iniciativa, vamos acompanhar os investidores na compra de propriedades \u2013 tanto novas como usadas \u2013 prestando tamb\u00e9m assessoria na sua valoriza\u00e7\u00e3o e posterior gest\u00e3o. Tudo isto com a confian\u00e7a, o conhecimento e a tecnologia da Urbanitae.<\/p>\n<p> <\/p>\n<p>Esta nova linha, <strong>que estar\u00e1 operacional a partir de setembro<\/strong>, ser\u00e1 liderada por <strong>Carlos de Garnica<\/strong>, com uma vasta experi\u00eancia no setor financeiro e imobili\u00e1rio. Ele liderar\u00e1 esta nova equipa, que j\u00e1 se encontra a preparar o seu lan\u00e7amento para os pr\u00f3ximos meses. A nova linha de neg\u00f3cio surge ap\u00f3s confirmarmos que mais de <strong>1.500 investidores da nossa comunidade j\u00e1 demonstraram interesse<\/strong> por este tipo de investimento direto, fora do modelo tradicional de crowdfunding imobili\u00e1rio.<\/p>\n<p> <\/p>\n<h2 class=\"wp-block-heading\">Investimento direto, mas com acompanhamento especializado<\/h2>\n<p> <\/p>\n<p>Um dos maiores obst\u00e1culos ao <a href=\"https:\/\/blog.urbanitae.com\/pt-pt\/2023\/09\/10\/14-como-investir-em-imoveis-na-espanha\/?utm_source=blog_pt&amp;utm_medium=organic&amp;utm_campaign=urbanitae_blog_0625&amp;utm_term=investir_em_imoveis&amp;utm_content=pt_direct_investments\" target=\"_blank\" rel=\"noreferrer noopener\">investir em im\u00f3veis<\/a> \u00e9 a complexidade do processo. Na Urbanitae identific\u00e1mos tr\u00eas grandes barreiras: a falta de acesso a oportunidades de qualidade, a dificuldade em gerir a compra e os problemas associados \u00e0 renova\u00e7\u00e3o ou arrendamento do im\u00f3vel. <strong>A Direct Investments nasce para eliminar essas barreiras<\/strong>, oferecendo um acompanhamento completo desde a identifica\u00e7\u00e3o da oportunidade at\u00e9 \u00e0 gest\u00e3o do ativo.<\/p>\n<p> <\/p>\n<p>Como explica <strong>Diego Bestard, CEO da <a href=\"https:\/\/urbanitae.com\/pt\/?utm_source=blog_pt&amp;utm_medium=organic&amp;utm_campaign=urbanitae_blog_0625&amp;utm_term=urbanitae&amp;utm_content=pt_direct_investments\" target=\"_blank\" rel=\"noreferrer noopener\">Urbanitae<\/a><\/strong>, \u201co que pretendemos \u00e9 responder a uma procura que faz todo o sentido: assim como j\u00e1 cri\u00e1mos a liga\u00e7\u00e3o entre promotores e investidores, com a Direct Investments queremos fazer o mesmo entre compradores e o produto que procuram\u201d.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-afd04f9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"afd04f9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7401b2b\" data-id=\"7401b2b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e4a5c06 elementor-widget elementor-widget-video\" data-id=\"e4a5c06\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/08dgXCgSU5U&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-58722de elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"58722de\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-19147c1\" data-id=\"19147c1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-17f307c elementor-widget elementor-widget-text-editor\" data-id=\"17f307c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 class=\"wp-block-heading\">Que tipo de propriedades ser\u00e3o oferecidas?<\/h2>\n<p> <\/p>\n<p>A equipa da Urbanitae Direct Investments ir\u00e1 focar-se em dois grandes eixos:<\/p>\n<p> <\/p>\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/blog.urbanitae.com\/pt-pt\/2025\/04\/22\/habitacao-nova-tudo-o-que-se-constroi-e-vendido\/?utm_source=blog_pt&amp;utm_medium=organic&amp;utm_campaign=urbanitae_blog_0625&amp;utm_term=imoveis_novos&amp;utm_content=pt_direct_investments\" target=\"_blank\" rel=\"noreferrer noopener\">Im\u00f3veis novos<\/a><\/strong>, aproveitando a nossa posi\u00e7\u00e3o como um dos principais financiadores de promo\u00e7\u00f5es residenciais em Espanha. Desde 2019, j\u00e1 financi\u00e1mos mais de <strong>5.800 habita\u00e7\u00f5es<\/strong>, o que nos d\u00e1 acesso preferencial a promo\u00e7\u00f5es exclusivas, com pre\u00e7os competitivos e grande potencial de valoriza\u00e7\u00e3o.<\/li>\n \n<li><strong>Im\u00f3veis usados<\/strong>, atrav\u00e9s da identifica\u00e7\u00e3o de oportunidades em zonas de elevada procura, com foco na rentabilidade atrav\u00e9s do arrendamento. A Urbanitae selecionar\u00e1 im\u00f3veis com atratividade para o investidor, seja pela localiza\u00e7\u00e3o, estado de conserva\u00e7\u00e3o ou potencial de valoriza\u00e7\u00e3o.<\/li>\n<\/ul>\n<p> <\/p>\n<h2 class=\"wp-block-heading\">Tecnologia, efici\u00eancia e confian\u00e7a<\/h2>\n<p> <\/p>\n<p>A Direct Investments contar\u00e1 com <strong>uma plataforma tecnol\u00f3gica pr\u00f3pria<\/strong>, atualmente em desenvolvimento, que permitir\u00e1 escalar o processo de investimento direto de forma transparente e eficiente. O objetivo \u00e9 que o investidor possa aceder a oportunidades filtradas, receber aconselhamento personalizado, concluir a compra e gerir o im\u00f3vel num \u00fanico ambiente digital.<\/p>\n<p> <\/p>\n<p>Esta proposta refor\u00e7a o compromisso da Urbanitae com a inova\u00e7\u00e3o no setor imobili\u00e1rio, e amplia as vias de acesso ao investimento. Se o crowdfunding imobili\u00e1rio permite participar em grandes projetos com pequenos montantes, a Direct Investments \u00e9 pensada para quem procura <strong>ser propriet\u00e1rio a 100% de um im\u00f3vel e rentabiliz\u00e1-lo com o apoio de uma equipa profissional<\/strong>.<\/p>\n<p> <\/p>\n<h2 class=\"wp-block-heading\">Por que lan\u00e7amos a Direct Investments?<\/h2>\n<p> <\/p>\n<p>Porque cada vez mais pessoas querem investir em im\u00f3veis, mas n\u00e3o sabem por onde come\u00e7ar. O mercado imobili\u00e1rio tradicional pode ser complexo e pouco transparente. Com esta nova linha de neg\u00f3cio, a Urbanitae d\u00e1 mais um passo na sua miss\u00e3o de <strong>democratizar o acesso ao <a href=\"https:\/\/blog.urbanitae.com\/pt-pt\/2025\/06\/01\/investimento-imobiliario-ativo-e-passivo-porque-ja-nao-tens-de-escolher\/?utm_source=blog_pt&amp;utm_medium=organic&amp;utm_campaign=urbanitae_blog_0625&amp;utm_term=investimento_imobiliario&amp;utm_content=pt_direct_investments\" target=\"_blank\" rel=\"noreferrer noopener\">investimento imobili\u00e1rio<\/a><\/strong>, oferecendo novas solu\u00e7\u00f5es adaptadas a diferentes perfis, desde pequenos aforradores at\u00e9 investidores sofisticados.<\/p>\n<p> <\/p>\n<p>Em resumo, <strong>a Direct Investments combina o melhor do mundo tradicional<\/strong> \u2013 propriedade direta, rentabilidade por arrendamento ou valoriza\u00e7\u00e3o \u2013 com o modelo Urbanitae: efici\u00eancia, digitaliza\u00e7\u00e3o e confian\u00e7a.<\/p>\n<p> <\/p>\n<p>Em breve partilharemos mais informa\u00e7\u00f5es sobre como aceder a esta nova modalidade. Se quiseres ser dos primeiros a saber, subscreve a nossa newsletter ou escreve-nos para <a href=\"mailto:contacto@urbanitae.com\" target=\"_blank\" rel=\"noreferrer noopener\">contacto@urbanitae.com<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>A partir de setembro, ser\u00e1 poss\u00edvel adquirir im\u00f3veis novos ou usados atrav\u00e9s da Urbanitae Direct Investments.<\/p>\n","protected":false},"author":1,"featured_media":64793,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2115,1086],"tags":[973,1983,1014],"class_list":["post-64828","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-da-urbanitae","category-urbanitae-pt-pt","tag-habitacao","tag-inversion-inmobiliaria-pt-pt","tag-urbanitae-pt"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Urbanitae lan\u00e7a o Direct Investments: uma nova forma de investir em imobili\u00e1rio<\/title>\n<meta name=\"description\" content=\"A Urbanitae Direct Investments aproxima o investimento direto em habita\u00e7\u00e3o do grande p\u00fablico, com aconselhamento completo. 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